Return to Calendar
Event Details – October 21, 2017

WC - Regional - Horse Project Marketing Clinic

Deadline: October 10, 2017 4:00 PM  
Start Date: October 21, 2017 9:00 AM End Date: October 21, 2017 4:00 PM
Location: Hudson's Green Community Activity Center, 6210 61 ST PONOKA AB  

Sponsor: West Central Region, WC, Equine, Horse, Marketing Clinic

Program Description:


This clinic is designed so those participating and organizing the 4-H Horse Project Sale will have a clear plan to follow to market the event. Everyone interested in selling horses is welcome to attend and will benefit from the topics covered.

Topics to be covered:

  • Equine Valuation
  • Catalogue design and writing footnotes
  • Sale organization
  • Sale marketing plan
  • Lead generation and attracting buyers

What to bring

  • Sale Horse Information
    • Registration papers
    • Training/show record
    • Sire/Dam information and records
    • Health status (vaccinations, dewormer, farrier)
  • Electronic high resolution photos of their horse (on USB stick or on cloud based storage)
  • Five names of people or businesses who are potential buyers they will target and take the catalogue to
  • Notebook, pen


  • $20 per person. Please bring a bag lunch. Juice and coffee will be provided.
  • Registration deadline - October 10, 2017

    Mail registration form and club cheque (make cheque payable to West Central Regional 4-H Light Horse Committee) to:

    Regional 4-H Office
    Alberta Agriculture and Forestry
    Postal Bag 600


  • Hudson's Green Community Activity Center, 6210 61 Street, Ponoka - start time: 9:00 am SHARP


Katie Roxburgh is an APHA Professional Horseman and Certified Equine Appraiser. Katie specializes in preparing youth and amateurs for APHA, AQHA and PtHA breed and open shows. She has trained youth clients to AJPHA World and Reserve World Championships and raised, trained and shown multiple horses to National PtHA Championships. Katie spends several weekends a year judging 4-H and light horse shows and sharing her knowledge as a clinician with enthusiastic horsemen and women.

Event PDF:    4-H Horse Project Marketing Clinic
Region: West Central
Who can apply: Leaders

For more information contact: Yvonne Yaremcio, Phone: 310-0000 then 403-742-7547, Fax: 310-0000 then 403-742-7527, Email: